In the fall of 2010, three members of a Minneapolis-based synth-punk band decided to form a side project to allow them to play more live gigs. The new band would be harder and draw more heavily on the trio's love of industrial and electronic music. A few months later, as|of was born. The name is meant to embody the idea that the forces and conditions that affect a being 'as of' one moment in time can change drastically 'as of' the next.
The three founding members, Eric Shough, Charles Finley, and Tony Logan, are longtime fans of genre giants such as Skinny Puppy, NIN, and KMFDM but are also influenced by new-wave icons like New Order, The Cure, and Depeche Mode.
The band's self-titled first album is set to be released in the spring of 2011 and, according to the original intent behind as|of's formation, many live shows should follow.